From specialty eyewear stores lined with high-end brands to shops offering affordable glasses and even pre-owned eyewear shops, Shinjuku is actually a town with many eyeglass stores. This time, we’ve picked out eyewear stores in Shinjuku that are well-regarded. Not just for those who want trendy eyeglass frames, but we have chosen stores that carry a range from classic popular brands to the latest international eyewear brands!
Oh My Glasses Tokyo – Shinjuku East Exit Store
Near Shinjuku Isetan and Shinjuku Lumine, the “Oh My Glasses Shinjuku Store” is located just a 2-minute walk from JR “Shinjuku” station’s Central East exit. It is a direct sales store of the “Oh My Glasses” brand, which is committed to glasses from the eyewear sanctuary “Sabae”, offering high-quality glasses at affordable prices.
The store, hidden on the second floor accessed via a concrete staircase, features private brands as well as popular eyeglass brands such as TOM FORD, Ray-Ban, Yohji Yamamoto, and VIKTOR&ROLF.
Famous for services like “eyeglass face type diagnosis” and “eyeglass personal color diagnosis”, it is well-regarded for helping find glasses that suit you.
The lenses lineup includes domestic lenses from Tokai Optical, Nikon, and HOYA. With a wide variety of lens types, including “thin design & double aspheric” lenses for those with strong astigmatism or myopia and “Lutina lenses”, known as “the next lenses for blue light”, lens replacement services for brought-in lenses are also recommended.
The easy access from Shinjuku Isetan and Lumine is a plus point. With high ratings and reviews for the staff, it’s definitely a store you’d want to visit when looking for new glasses.
OPTICAL TAILOR CRADLE – Shinjuku Takashimaya Store
“OPTICAL TAILOR CRADLE”, the eyewear store that offers glasses tailored to each individual, has a store inside Shinjuku Takashimaya, featuring an interior reminiscent of old furniture and exuding a sense of luxury.
Notably, it carries the popular original brand “EFFECTOR”, with its bold and impactful frames popular among fashion- and art-sensitive men. Besides EFFECTOR, it also offers high-end eyewear brands popular with both men and women, such as DITA and MYKITA.
When looking for high-design glasses, this is definitely a store worth visiting.
Ogura Eyeglasses Store – Shinjuku Lumine Est
Ogura Eyeglasses Store, operating with the concept of “providing ‘quality and technology’ that improve ‘Quality of Life'”, proposes glasses that cater to each customer.
A long-established eyeglass store since 1941, it boasts an impressive lineup that includes classic designs as well as luxury brands such as TOM FORD, GUCCI, DIOR, and Tiffany & Co., showcasing a stunning array of high-end brands.
In a store interior based on monochrome tones, you can receive guidance from experienced staff. The store offers comprehensive after-services such as eye exams and adjustments. When you’re near Lumine Est, it’s definitely worth a visit.
EROTICA – Shinjuku Lumine Store
With “selecting glasses through the sixth sense of inspiration” as its concept, EROTICA proposes glasses that are not just thought out but felt with the heart.
At EROTICA, glasses are selected as a part of accessories that one can enjoy from the heart.
In the Shinjuku Lumine store, a wide selection of popular brands from both Japan and abroad, including MOSCOT, YUICHI TOYAMA, and EYEVAN, is available in a spacious store interior.
The area around Lumine is dense with eyeglass stores, making it easy to shop around, which is another happy point.
With a rich lineup, it’s definitely an eyeglass store you’d want to visit when you’re in the vicinity of Shinjuku.
Ms.SeeP EYEVAN Newoman Shinjuku
Committed to high-end glasses made in Sabae, “SeeP EYEVAN” is an eyewear salon from “EYEVAN”, continuously proposing high-quality glasses.
At Newoman Shinjuku, popular original brands such as EYEVAN, EYEVAN 7285, and 10eyevan are featured, along with popular foreign brands like THOM BROWNE and MOSCOT, among its wide lineup.
The store, surrounded by oak and white fixtures, offers a relaxed atmosphere where time flows slowly, allowing you to visit without feeling too pressured by the ‘high-end brand’ vibe and comfortably choose glasses that suit you.
You can receive fitting services in a spacious interior, and the after-service is excellent.
Four Nines – Isetan Shinjuku Men’s Building
The Four Nines Isetan Shinjuku Men’s Building is located on the 8th floor Isetan Men’s Residence, proposing a high-quality lifestyle.
Here, a wide range of eyeglass frames designed for vision correction and sunglasses that make sunlight comfortable are available. The eyewear is of high quality and stylish, allowing customers to find items that fit their style and needs.
The Four Nines Isetan Shinjuku Men’s Building offers an ideal environment with specialized fitting spaces and two vision testing rooms, making it a store worth visiting for those seeking the best glasses.
Washin Optical Flagship Shop
Shinjuku is a globally famous commercial area, but among them, Washin Optical Flagship Shop Shinjuku Main Building has a diverse range of over 4,000 glasses. The Flagship Shop Shinjuku Main Building consists of 5 floors from B1 to 4th, boasting Japan’s largest selection. B1F offers unique brands selected by staff, 1F features top brands, 2F is enriched with super brands supported by expert staff for bifocal lenses, 3F conducts vision testing and glasses collection, providing high-quality service, and 4F has a wide range of children’s glasses, known as “the glasses shop in the forest”. Additionally, a hearing aid room is available on 4F, accepting reservations. The Shinjuku store offers a wide selection and expert staff.
Makoto Glasses – Shinjuku Store
Makoto Glasses Shinjuku Store offers high-quality glasses at reasonable prices, focusing on the passion and quality of the creators and providing items that grow dearer with continued use. Makoto Glasses purchases high-quality glasses, performs quality checks and maintenance, and resells them at affordable prices, valuing both the purchase and sale prices to provide joy and excitement to customers. The products are in good condition and the brands are carefully selected, ensuring quality. Makoto Glasses Shinjuku Store supports the rich lives of customers seeking quality glasses, offering a satisfying shopping experience.
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